The Beatles Story Museum set to expand.

Sadly, I have yet to make the jump across the pond.  I have been talking about it with my wife since we met.  She know that a simple trip to England and Europe, will turn into a Beatle-themed magical mystery trip.  I don’t think she’s ready for that.

Beatles Story shop

Well, now there’s yet another reason to make the trip.  It looks like the already grand museum, The Beatles Story, at the Albert Docks, is expanding its facilities.  They are in the process of rennovating and updating a lot of their exhibits and experiences.  Some of the sketches look quite cool, and all I can do is drool with anticiaption at the thought of making a visit.  It looks impressive.  We’ll keep you posted with updates. 

Here’s what we’ve read.

The Beatles Story, Albert Dock, Liverpool

Beatles Story announces link up with designers Cubit3d

The Beatles Story Liverpool has announced the appointment of award winning designers Cubit3d to oversee their exciting expansion programme. The project will see the Albert Dock based visitor attraction more than double in size to provide new exhibition areas and vastly improved visitor facilities.

The improvements, which will greatly enhance Liverpool’s tourism product, are expected to open in time for European Capital of Culture 2008.

Cubit3d comprises an award winning team with a client list that includes, The Edinburgh Military Tattoo, the Scottish Seabird Centre, the British Golf Museum and The University of Edinburgh. Their well established creative team specialises in delivering 3D designs and innovative branded solutions for visitor attractions and other leisure oriented clients. Cubit3d was formed in 2000 by Projects Director, Russell Stewart and Creative Director, Rory McNeill who between them have over twenty years in the design industry. McNeill is responsible for the creative direction of Cubit3d and has a track record of innovative and award winning concepts: “This is a hugely exciting project for us to embark upon” explains McNeill. “The worldwide interest and attention which is currently focused on Liverpool ensure it has become a dynamic and forward-thinking city which our designs will reflect.”

Jerry Goldman, Director of the Beatles Story said: “These plans for the Beatles Story will see us become a truly 21st century visitor attraction. State-of-the-art, interactive exhibits will complement a number of key improvements to the overall design and look of the attraction, ensuring we continue to be Liverpool’s must-see destination for tourists, school groups and families.”

The planned expansion will include:

  • Going Solo – a new gallery exploring life after the Beatles for John, Paul, George and Ringo.
  • A “hands-on” interactive Children’s Learning Centre – this is part of the Beatles Story’s commitment to life-long learning and will greatly enhance the visitor experience for both school groups and families.
  • A “family friendly” version of the Living History audio guide.
  • A new special exhibition space to host themed changing exhibitions throughout the year.
  • A Café and relaxation area to complete the experience

Source: Beatles Story


4 Responses

  1. About time! I haven’t been, but have you seen the website associated with the museum? It makes the whole enterprise look really, really, really, cheap and tawdry, nothing like the one in Japan, just a horrible, sad, awful rip-off experience. The Beatles have deserved better for years.

  2. I went in 2000 and The Beatle Story museum is where you meet for the Magical Mystery Tour…and yes, it could use some modernization. It was small and cramped but if you are a real Beatle fan and can afford it, you MUST make the trip.
    To see all of the sites you’ve read about is beyond compare!
    I hope to go back one day soon

  3. Where are the sketches for the expansion? Are they online?

  4. Dear Museum

    I am looking for the e-mail address of your director Jerry Goldman, in his function as Chairman for the Anne Frank Festival Steering Committee.
    with thanks and kind regards

    David Barnouw

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